Carlsquare advised Eniro Group AB (publ) on the acquisition of Medialuotsi Oy, a prominent Finnish digital marketing agency. This strategic acquisition represents a milestone in Eniro’s growth journey and further strengthens its presence in the Nordic digital marketing industry.
Eniro Group AB (publ), listed on Nasdaq Stockholm, offers a comprehensive portfolio of digital marketing and local search services tailored to Nordic SMEs. Beyond digital marketing, the company specializes in customer care services for large companies across the Nordic region.
Medialuotsi specialises in providing productized digital marketing solutions tailored to Finnish SMEs and serves over 2,000 customers. Its comprehensive service offering includes SEM, SEO, display advertising, remarketing, website development, e-commerce solutions, and social media management.
Through this acquisition, Eniro Group solidifies its position as a leading digital marketing provider in Finland, further strengthening its expertise to enhance services and broaden its reach.
“The acquisition of Medialuotsi marks an exciting step forward for Eniro as we continue to expand our footprint in the Nordic region. Medialuotsi’s strong reputation and expertise in digital marketing perfectly complement our strategic goals, and the synergies created through this acquisition will drive accelerated growth and enhanced value for our stakeholders. We are delighted to welcome the talented Medialuotsi team to Eniro.” – Hosni Teque-Omeirat, President and Group CEO of Eniro
“Joining forces with Eniro is a fantastic opportunity for Medialuotsi to take the next step in its journey. Together, we can leverage our strengths to deliver even greater value to our customers and accelerate our growth in Finland. I am confident that this partnership will bring exciting opportunities for both our employees and clients.” – Sami Lahtinen, CEO of Medialuotsi
Carlsquare acted as the exclusive financial advisor to Eniro Group AB (publ).
