Equity Research Nosa Plugs: First possible acquisition announced
16 Jun 2025
On June 16, 2025, NOSA announced the intent to acquire PharmaCure, the original distributor of Nozoil, for a price of SEK 27.2 million on a debt and cash, free basis. The acquisition is pending approval of a Foreign Direct Investment (FDI) application as well as sufficient money being raised through an Accelerated Book Building (ABB) scheme.
The directed share issue
NOSA intends to raise capital to fund the acquisition using an ABB scheme. In total, NOSA intends to raise up to SEK 30 million, directed at both Swedish and international investors. The process is in motion following the release of the PM, with price, conditions, and allocation expected to conclude before market open on Tuesday, June 17. However, as stated in the press release, the process can be extended if necessary. The funding will be used to pay for the acquisition of PharmaCure, the development of drug delivery, the expansion of the sales and marketing team, as well as general development. As of the end of Q1 2025, NOSA had just over SEK 4.7 million in cash on the balance sheet.
The acquisition and new financial goals
NOSA announced an agreement to distribute NOSA Nozoil to select geographies in January of 2025, and now, 6 months later, NOSA intends to acquire PharmaCure, the company behind Nozoil. The product, made from sesame oil, is used for dry mucous membranes and itching in the nose. According to the press release, in 2024, Nozoil achieved sales of SEK 12.8 million, with the company PharmaCure reaching sales of just under SEK 20 million in total, according to their annual report. Furthermore, also in 2024, PharmaCure achieved a positive EBITDA of SEK 900 thousand. NOSA intends to buy PharmaCure for SEK 27.2 million, corresponding to an EV/Sales multiple of just under 1.4x. For the transaction, 47.5% of the purchase price will be paid out in conjunction with the closing of the deal, with the remainder being paid out over the following 27 months. A smaller part, around SEK 394 thousand, will be paid through new shares in NOSA. A lockup agreement will be in place for 12 months following the transfer of money and shares.
As we have discussed in previous research updates, we expect Nozoil to become a significant part of the NOSA product portfolio. In conjunction with the announcement of the acquisition, NOSA also announced new financial goals, pending the successful completion of the ABB. For the full year 2026, NOSA now aims for SEK 50 million in turnover, with a positive EBITDA from Q4 2025 onward and with a 15% margin for 2026. Further out, in 2027-2028, the company aims to reach, at minimum, an organic yearly sales growth of 25% on average, an EBITDA margin of at least 18%, a net-debt to EBITDA ratio under 3x, and, finally, that the surplus shall be distributed to shareholders when free cash flow exceeds available investments in profitable growth. The dividends to shareholders are conditional upon the capital structure target being met.
Taken together, the news is not entirely unexpected, but nonetheless has a significant impact on the case. It is as of yet unclear what investors NOSA will get through the ABB, but hopefully the new investors will be able to support NOSA in more activities in the future as well, whether they be related to M&A, capital raises, or business development. We believe that NOSA will unlock significant synergies from sharing customers and distribution networks with PharmaCure, possibly improving the presence of NOSA products in the USA. We note that PharmaCure, in 2024, had 2 employees according to their annual report. This means that, with the sales force of NOSA, the products of PharmaCure could reach higher sales figures.
We expect the market to react positively at open tomorrow. We intend to include the recent news in a coming research update.
Read our latest update (21 May) covering Q1 here.
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