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Adverty AB (publ)

Advertising is one of the most common revenue models for mobile games. Adverty’s solution enables game developers to generate revenue from in-game ads for games mainly on mobile platforms, AR, VR and MR. In-game ads are integrated as part of the game environment, for example, via billboards in a sports game. Compared to traditional banners and interstitial ads, in-game ads are considered less disruptive to the gaming experience. This feature is beneficial for both advertisers and game developers.

Initiation of coverage: 25 Jan. 2023
Industry: Adtech
List: Nordic SME
Ticker: ADVT:SS
Markus Augustsson
Markus Augustsson LinkedIn
Head of Equity Research
Bertil Nilsson
Bertil Nilsson LinkedIn
Senior Equity Analyst
2022 17
2021 5
2020 1

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